As i have shown you before from the part 1 of this series on How To Turn Your Staff Into Cash, this is the final part.
This is a very lucrative business model, take a look at the most lucrative ways to package and sell your staff's expertise:
➤Multimedia programs. With digital camcorders available for under #25,000, you or a local video crew can cheaply produce a 30-minute “how-to”DVDs showing your employee teaching a specific process or procedure to other business owners or consumers.
Combine these DVDs with a manual, a workbook, audio CDs, and other information that can be priced at #2,950 or more per kit.
➤Coaching, and apprenticeship programs. Some of the most lucrative knowledge products ever, these programs include regular phone calls, group seminars, resource materials, and more— priced at thousands of naira per person.
➤Keynote speaking and breakout sessions. Employees with specific knowledge and a flair for speaking can represent your company at conferences and other public forums, acquiring new client prospects as a result, or even selling knowledge products at the back of the seminar room.
➤Prospecting seminars. Turn your top salespeople into prospecting machines by sponsoring evening workshops open to the public.
➤Corporate training and train-the-trainer programs. If your company specializes in HR, quality control, efficiency, or other subjects that benefit entire divisions of a client’s business, you should immediately add on-site training to your consulting contracts.
Your employees can even conduct a train-the-trainer program to teach your clients’ human resources or technical personnel to lead this training in your absence.
The long-term benefit of train-the-trainer programs is that, even though you are not on-site any longer, your client companies must continue purchasing your workbook, DVDs, and other materials for any new employees they train. Cool Cash you say!
➤Subscription consulting. Priced at #1000 to #5,000 per month per person, subscription consulting programs turn your employees into a unique team of hired guns who provide monthly classes, resource packages, industry updates, marketing and sales advice, and other such information on an ongoing basis.
➤Licensing. If your employees have developed processes, product designs, artwork, or other types of intellectual property, check with your lawyer to see if you can license these ideas, designs, and images to manufacturers, marketers, and other business owners for various uses. Then you can make money on royalty.
There you have it, a lucrative business model you can run with. Has these been of help to you?
Waiting to hear from you. Please drop your comment.
To Your Business Profits
Joy Akinlolu
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