HOW TO TURN YOUR STAFF INTO QUICK CASH

Your employees know things.

They know people,processes, procedures, and other particulars that could help grow a business, improve an individual system, or simply bring in more money.

That knowledge is worth cash—lots of it.

In fact, certain kinds of knowledge—especially knowledge that’s needed by your customers and peers—can be turned into consulting revenue, project management revenue, more lucrative service contracts, and so on.

The most commonly marketed types of employee knowledge include the following.

Implementation and Installation Services Without a doubt,the number one problem that most customers have is implementing, installing, using, or integrating the products, services, or advice you sell them.

If you’re a consultant, for example, your client companies are looking for a result, not just information and advice.

If you have employees who are experienced at implementing the strategies you recommend and you aren’t currently selling implementation services, start selling them immediately, even if it means sending your staff to the client’s location for a period of time.

Most advertising agencies, public relations firms, and marketing firms, for example,have an entire team of employees who implement promotional campaigns using outside services.

And what more: these agencies typically increase the cost of the outside service by at least 15 percent as their fee for implementing the campaign.

Ok Joy What is the LESSON?

You could learn a lesson here.

If your clients are asking for help in executing the creative ideas or advice you give them, you could easily make one of your staff members an account manager to handle the implementation of the plan by outside parties.

Similarly, if you sell small electronics, equipment, parts, or machinery, for example, but you don’t yet offer the services of someone to install these items, find one of your employees who can install them. Or negotiate a joint venture with an outside installer that you can refer business to for a percentage of the installation revenue.

The opportunity is enormous but like I said this is just part 1 of the series Join me on Monday for more.

But before then feel free to comment here cos i really love to hear from you. Is this article of help to you?

Thanks

Joy Akinlolu.